…ever since signing up as press for NYCC and SDCC, my daily PR count has more than tripled. Companies comics-related and nerd-specific are emailing me to let me know any time their clients so much as fart, and it’s annoying but it’s all only two clicks away from disappearing.
That said, my daily PR count isn’t a patch on my friend’s, Journalist Nathalie Atkinson. Over at “On The Fourth Floor” she lays down the law on how to be a good PR agent, and how to interact with journalists, and it’s both amazing and essential reading for someone with a product, service, or idea to promote.
http://www.onthefourthfloor.com/2010/10/media-darling-nathalie-atkinson.html
Go check it out.
– Christopher